Digital Marketing

Make an impact on all customer touchpoints

Traditional engagement patterns are changing, and brands invest heavily in digital channels. Interacting with the user throughout the customer journey is key to maximizing sales and ROI. Controlling and optimizing these customer journeys is a real challenge and one we can help you with!

Manage the customer experience intelligently

Ensuring value is added to every interaction is now essential to generating business value. Yet companies that take this approach often rely on aging, survey-based measurement systems that do not provide a clear view of behaviors and interactions in the digital journey.

State-of-the-art AI solutions

Our AI solutions enable you to optimize the customer journey at every stage. Based on our expertise and experience, we have created an approach that allows your organization to increase conversion, sales, engagement, and satisfaction:

Monitoring the customer journey and adapting the site to simplify conversion
Develop a responsive customer service to build customer loyalty
Reconcile customer information with CRM

Our publications

- Marketing & Sales

Decentralized Physical Infrastructure Network: a…

DePINs, short for Decentralized Physical Infrastructure Networks, refer to physical infrastructure networks managed on a decentralized basis.
Unlike traditional systems based on centralized management by large groups, DePINs involve operation by individuals or small groups.

2024

- Marketing & Sales

Customer churn prediction with Data Science

Thanks to Machine Learning, companies can significantly improve their activities by leveraging their data. Machine Learning is a field of study of artificial intelligence that gives an AI the ability to "learn" from data.

2024

- Marketing & Sales

Anomaly Detection in Time Series

Anomaly Detection is becoming ubiquitous throughout all industries as one of the most important data science use cases to address.
An anomaly, or outlier, can be defined as a point that does not fit the pattern of the rest of the data or expected results. While there are many different origins to an

2024

See our publications

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